What Does it Mean to Build a Community on Social Media? (And Why You Should)
Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. Cultivating deeper connections with and between your followers can inspire brand loyalty and boost brand awareness, engagement, growth, and reach — not to mention that it feels really great to bring like-minded people together around a shared […]
In-Ear Insights: Gender Bias and Fairness in Generative AI
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how to mitigate gender bias in AI systems by assessing risk, implementing human review processes, and building an equitable company culture. Subscribe To This Show! If you’re not already subscribed to In-Ear Insights, get set up now! Advertisement: Google Analytics 4 […]
How To Save Time and Avoid Issues With Facebook Auto Reply
Facebook auto reply is the solution every busy social media marketer or swamped customer service agent needs. Automated responses on Facebook don’t just keep your customers informed and satisfied. They also ensure that nothing slips through the cracks and that your team is in the loop with every social interaction. Below, we’ll go over what […]
An Actionable Intro to Facebook Messenger for Business
Facebook Messenger is a powerful communications tool that allows you to connect with existing and potential customers through one-on-one conversations that make social media as personal as it can be. With automations and intelligent chatbots, you can use Facebook Messenger for business to communicate personally at scale, giving customers the individual attention they need without […]
Données non linguistiques et IA – Trust Insights Marketing Analytics Consulting
Ces données ont été initialement présentées dans la newsletter du 23 août 2023 disponible ici : https://www.trustinsights.ai/blog/2023/08/inbox-insights-august-23-2023-ai-culture-shift-non-lingual-data-and-ai/. Cette semaine, parlons de données qui ne sont pas nécessairement du langage. Dans la hâte d’adopter l’IA générative pour littéralement tout, nous oublions parfois qu’une quantité énorme de données [a] n’est pas dans les modèles génératifs en raison des […]
Un modèle de calendrier de contenu de l’équipe de contenu de Buffer
Le monde des médias sociaux et du marketing de contenu est un espace en évolution rapide. Tous les individus ou équipes travaillant dans ces mondes savent à quel point il est essentiel de disposer des bons outils pour faciliter le déroulement du travail quotidien. Chez Buffer, non seulement nous écrivons et publions quotidiennement des articles […]
How to Boost Social Media Engagement: 8 Top Tips
Picture it: you’re on an expedition to find and photograph the rare mountain gorilla when suddenly, a band of them appear. Do you run straight for them, yelling with excitement? Maybe you try tossing them their favorite snacks. Or maybe you should try ignoring them entirely. This dilemma is basically what social media marketers face […]
Comment monétiser votre compte Instagram grâce aux abonnements
Comment configurer votre abonnement Instagram Pour que les créateurs Instagram éligibles puissent activer les abonnements sur leur profil, voici ce que vous devez savoir. Visitez votre profil, cliquez sur votre tableau de bord Professionnel et appuyez sur l’engrenage en haut à droite. Ensuite, cliquez sur Abonnements. Sur l’écran suivant, cliquez sur Commencer. Acceptez le Conditions […]
So What? Q3 2023 Generative AI Bake-off
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on generative AI in Q3. We walk through what’s new with generative AI in Q3, […]
How to Boost Engagement With LinkedIn Carousel Posts and Ads
The algorithm giveth and the algorithm taketh away. Such is the cycle of social media. After launching their native carousel post format in July 2022, LinkedIn recently announced their removal of it less than a year later. Why? Apparently because of user feedback that LinkedIn carousels (and link stickers and profile videos) weren’t hittin’ the […]